FreshBrew Plans $10 Million Investment into Tea, Specialty Roasting, RTD Production

Houston, Texas-based FreshBrew – one of the largest private-label tea and coffee producers in the United States – said it will invest $10 million into its specialty coffee and tea production divisions.

“FreshBrew remains committed to providing our customers with the highest quality product and technology-driven services while continuously expanding our product lines and meeting increasing demand from our national clients," said Al Ansari, president and CEO of FreshBrew.

The investment will expand the company’s current production and will fund extraction, bottling and canning capabilities, making FreshBrew one of only a few companies in the United States to offer total end-to-end beverage solutions in the coffee and tea arena.

Expansion is slated to be complete in early 2023.

Earlier this year, FreshBrew sold the vending division of its company to Compass Group North America, the owner of Canteen Vending Services, in response to rapidly increasing customer demand for tea and coffee production services. This strategic move allowed FreshBrew to focus the company's efforts and resources on the expansion of its coffee, tea and extract product lines, which have been the heart of the business since its inception, more than 90 years ago.

FreshBrew expanded its tea lines with the addition of sugar to production, to allow for sweet tea products, and it upgraded its existing coffee roasters and purchased two additional roasters which will arrive later this summer. They also added 11 packing lines for a total of 25 to accommodate increased demand for tea and coffee.

Construction is currently underway to transform the company’s 40,000 sq. ft. of vending space to allow for extraction, bottling and canning production in-house. They also acquired an additional 25,000 sq. ft. of space, creating a combined total of 140,000 sq. ft. for the plant and warehouse.

“As we look towards the future, we are energized and excited to continue to provide innovative total beverage solutions to many of the country's largest convenience stores, quick service restaurants and foodservice industries,” said Ansari.

As one of the largest private-label tea and coffee producers in the country, FreshBrew supplies award-winning, total beverage solutions to notable brands in the national foodservice, convenience store, hospitality and retail sectors.

Overall, production is expected to increase to 100 million pounds annually once the extracting, bottling and canning services and additional roasting capabilities are fully implemented.

FreshBrew is a family-owned business operating FreshBrew Coffee and Tea, and it founded more than 90 years ago.

For more information about FreshBrew, visit FreshBrewGroup.com.

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