World Tea Expo Unveils the Ultimate Tea Beverage Challenge, a New Competition for the New Era of Tea

World Tea Expo is launching a new competition for the new era of tea, called World Tea Expo Beverage Challenge, and submissions for the event will officially open on Oct. 2, 2023.

Participants in the competition can showcase the quality of their product across eight categories for 2023/2024, including:

  • Grand Champion (Highest scorer across all tea types and origins)
  • Best Leaf (Highest leaf score across all tea types and origins)
  • Best Liquor (Highest liquor score across all tea types and origins)
  • Best White Tea (Awards for Winner and Runner-Up)
  • Best Green Tea (Awards for Winner and Runner-Up)
  • Best Oolong Tea (Awards for Winner and Runner-Up)
  • Best Black Tea (Awards for Winner and Runner-Up)
  • Best Pu-erh (Awards for Winner and Runner-Up)
  • Best Tea by Origin (One winner awarded for each origin submitted)
World Tea Expo Beverage Challenge - Tea Competition - Tea Awards
(Photo by: Niknikpo / BigStock.com)

Be Among the Best of the Best

The World Tea Expo Beverage Challenge is the preeminent opportunity to demonstrate the impact that a brand's products make within the international tea industry.

The "Grand Champion," "Best Leaf" and "Best Liquor" award winners of the World Tea Expo Beverage Challenge will have their teas sampled live to thousands of attendees at World Tea Expo 2024 in Las Vegas, which takes place March 18-20 at the Las Vegas Convention Center.

Competition participants/products will be featured in an extensive marketing campaign, raising awareness of the teas submitted and the winners, thus gaining major attention in the global tea industry.

Winners will receive a trophy, medal and/or certificate (varies by award), and be included in the official winners press release, in addition to receiving editorial coverage at World Tea News. Winners will also get social icons/badges for web/social posts and, of course, important bragging rights.

Watch for the official submission guidelines and details in early October at World Tea News, at the web page for the competition, and in marketing emails from World Tea Expo. Join the guest list here, if you’re not already receiving emails from World Tea.

FAQs and other preliminary details on the competition can be found here.

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Plan to Attend or Participate in World Tea Expo, March 18-20, 2024

To learn about other key developments, trends, issues, hot topics and products within the global tea community, plan to attend World Tea Expo, March 18-20, 2024 in Las Vegas, co-located with Bar & Restaurant Expo. Visit WorldTeaExpo.com.

To book your sponsorship or exhibit space at the World Tea Conference + Expo, or to enquire about advertising and sponsorship opportunities at World Tea News, contact:

Ellainy Karaboitis-Christopoulos
Business Development Manager, Questex
Phone: +1-212-895-8493
Email: [email protected]

Also, be sure to stay connected with World Tea Expo on social media for details and insights about the event. Follow us on TwitterFacebookInstagram and LinkedIn.