Report: Pyramid Tea Bag Market Is Swelling Due to Sustainable Packaging Trends

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The growing trend for ready-to-drink tea has been complementing the rising consumption of pyramid tea bags, according to a new Future Market Insights (FMI) report and analysis. The FMI report forecasts the market to register a steady expansion at around 4.5 percent CAGR between 2020 and 2030. The benefits of well-being and health are the main market drivers for potential growth in consumption, says the research firm.

Someof the key takeaways from the report are: 

  • The pyramid tea bags market will account for US$380.5 million by 2030 year-end.
  • North America is estimated to remain the dominant region throughout the forecast period.
  • South Asia and East Asia markets will record growth at a higher rate of pace during 2020 to 2030.
  • Nylon material shall constitute above 46 percent of the market by the end of forecast period.
  • Direct sales at present account for more than 50 percent of market revenue share and is likely to continue dominating the global market until 2030 end.
  • Commercial users are projected to account for a hefty share in the global market, wherein quick-service restaurants (QSRs) will be gaining significant traction.

In addition, the presence of several leading brands has rendered the pyramid tea bags market consolidated in nature, per FMI. Competition foreseen in the market is consequently rising, while 70 to 80 percent of market share is held by the tier three players, with key players contributing around 20 to 30 percent of the worldwide market. Major market players operating in the global market are: Tata Consumer Products Limited, Hain Celestial Group, Unilever PLC, R. Twining and Company Limited, Dilmah Ceylon Tea Company PLC, JIN DA Tea Co., Ltd, Bigelow and The East India Company Ltd.

FMI said the major players are majorly focusing on capitalizing on production volume, offering sustainable pyramid tea bags solutions and expanding their reach worldwide. For instance, Yorkshire Tea has released its new biodegradable and renewable teabags. The company has switched the oil-based plastic in its tea bags with a plant-based plastic called PLA. While the production hampered in terms of quantity, due to the COVID-19 pandemic, however, the company is kept its staff distanced and kept the production ongoing. Pukka, a popular tea brand in the United Kingdom declared its bag plastic-free and utilizes a stitch of cotton despite heat-sealing its bags.

Overall, as society continues to thrive and work more from home amidst the COVID-19 pandemic, the pyramid tea bags market will boom and significant opportunities will arise, reported FMI.

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