matcha

Tea at a Turning Point: What Consumers Are Choosing—and Leaving Behind

For tea companies, this moment is all about paying attention to what consumers are choosing—and, just as importantly, what they’re leaving behind. Here are eight patterns and trends happening now in the world of tea.

Maria Uspenski Feb 19, 2026 1:30pm

Inside the Tea Industry with Sharyn Johnston: Green Tea’s Billion Dollar Boom

May 16, 2025 3:37pm

Inside the Tea Industry with Sharyn Johnston: What is Matcha?

Jul 19, 2024 10:09am

Matcha Cream Strawberry Latte at The Coffee Bean Tea Leaf

Coffee and Tea Chain Expands with Specialty Tea Beverage Program

Dec 6, 2023 2:19pm

Srate SoHo Teahouse New York NYC Manhattan Matcha Green Tea

Brooklyn-Based Matcha Purveyor, Sōrate, Opens Japanese Teahouse

Oct 18, 2023 3:28pm

Cuzen Matcha Sumi Black - Matcha Maker Machine

Cuzen Matcha Launches a Matte Black Edition of Its Matcha Maker

Oct 18, 2023 1:56pm