Questex’s World Tea Expo, the leading B2B event for the global tea industry, announces registration is now open for its 2026 gathering, taking place March 23–25 at the Las Vegas Convention Center. Celebrating the business of tea and the community that drives it, World Tea Expo remains the premier destination for suppliers, importers, retailers, and beverage professionals from around the world.
The 2026 event will showcase a reimagined conference and expo experience, featuring new masterclasses, hands-on workshops, and curated tastings that deliver both inspiration and measurable business value. Attendees will explore the latest trends in product innovation, sustainability, and consumer demand—designed to help tea professionals expand their brands, drive profitability, and stay ahead in a rapidly evolving marketplace.
Conference highlights include Building a 7-Figure Online Tea Business, How to Launch Your Brick-and-Mortar Tea Business, Not Your Grandma’s Cup of Tea!, K-Tea Culture: Korean Tea, the Hidden Gem of Asia, and Steeped in Plastic: Brewing Microplastic-Free Solutions.
In addition to education, attendees will gain access to the World Tea Expo show floor, featuring global suppliers, product sampling, demos, and networking experiences that connect professionals across every link of the tea supply chain. The event is co-located with Bar & Restaurant Expo, expanding opportunities for attendees to connect with the broader hospitality and beverage industry ecosystem.
“World Tea Expo is more than an event—it’s where the business of tea comes to life,” said Brandy Rand, VP/Market Leader for Questex Hospitality. “We’re bringing together the entire global community for three days of learning, tasting, and connection. Whether you’re scaling your business, exploring new markets, or seeking fresh inspiration, this is where innovation meets opportunity.”
Attendees can choose between two registration options:
Conference Pass: Includes all conference sessions, masterclasses, workshops, expo hall access, product tastings, demos, entry to the Opening Night Party and VIP events.
Expo Pass: Includes expo hall access, product tastings, demos, and the Opening Night Party.
For more information and to register, visit www.worldteaexpo.com
If you’re interested in exhibiting, contact Elliot Howell, Sales Director at [email protected].
To book your sponsorship or exhibit space at World Tea Expo, or to inquire about advertising and sponsorship opportunities at World Tea News, contact:
Ellainy Karaboitis-Christopoulos, Business Development Manager, Questex
Phone: +1-212-895-8493; Email: [email protected]
Looking for professional tea education, certifications, and more? Visit World Tea Academy and register for courses today!
Also, be sure to stay connected with World Tea Expo on social media for details and insights about the event. Follow us on X, Facebook, Instagram and LinkedIn.