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brought to you
by the producers of the World Tea Expo and the publisher of Specialty Tea Is
"Hot" Report
 Issue 8
August 2, 2005
| Hot Commodity |
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The atmosphere nearly boils over in the auction
room as buyers frantically outbid each other for
Zhuyeqing, a green tea from Mount E'mei. The price
steeps. Within minutes, three bidders have the awestruck
spectators believing the tea is worth thousands of yuan.
The bidding climbs to 6,700 yuan (US$809). The initial
asking price had been set at 2,500 yuan (US$302). The
auctioneer barks: "6,700 yuan! Will anyone offer a
higher price?"
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| Steaz Soda, Which Produced the First
USDA-Certified Organic Soda on the
Market |
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A Bucks County beverage maker is trying to take the
sting out of soda. Steaz Soda pledges to be "good for
you," with the first USDA-certified organic soda on the
market. The company uses "pure" water, organic cane
juice and Ceylon green tea, and no preservatives,
colorings or ingredients like high-fructose corn syrup.
In its third year in business, the Newtown-based company
hopes to tally $3 million in sales this year, up from $2
million last year and $1 million in 2002, the first year
of operation.
| The Republic of Tea Introduces New
Pomegranate Green Tea Featuring Healthful Pom
Wonderful Pomegranate Juice |
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The Republic of Tea expertly blends the finest
China green tea with flavorful POM Wonderful
pomegranate juice to fashion this healthful and
refreshing new brew.
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| Tea Auction Smells of
Damp |
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Calcutta, Aug. 1: Heavy rains in Maharashtra
have affected tea auctions in Calcutta, Guwahati
and Siliguri — the three main centres in north
India. The enquiries from Maharashtra are subdued
and uncertainty looms large on the tea industry
because of continuing rains. The subdued enquiry
has forced the Calcutta tea auctions to be
postponed by a day. “The auction centres will
review the situation by tomorrow and then decide
on the next week’s course of action,” officials of
the Calcutta Tea Traders’ Association said.
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| Tea Auction Earns Farmers Sh20
Billion |
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Kenya exported Sh20.9 billion worth of tea in
the first half of 2005, Managing Director of Tea
Board of Kenya Stephen Nkanatha said
yesterday.Nkanatha said the results represents a
0.42 per cent drop and was realised from the sale
of 171.8 million kg.
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| Everything Iced by Lynn Mallard, owner of
Peaberry's Coffee and Tea |
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The warm days of summer are upon us and that means
“Everything Iced” at Peaberry’s. This year we have
introduced some wonderful new coffee and tea drinks to
broaden our hot weather menu. One Hundred Years of Iced
Tea Few people realize that the advent of icing tea was
an unplanned event. It started on a steamy day at the
1904 St. Louis World’s Fair. In an effort to boost the
lagging sales in his hot tea booth, a young man borrowed
some ice from the adjacent ice cream vendor to cool down
his tea. Now, 100 years later, iced tea is one of the
fastest growing segments of the tea market. Throughout
the summer, Peaberry’s is offering three teas on ice
every day: a traditional black, a green, and an
herbal/non-caffeinated tea. The selection rotates every
two weeks to give customers an opportunity to experience
how delicious our range of full leaf teas are when
prepared iced. Look for jasmine pearl, organic vanilla
rooibos, and Ostfriesen Breakfast
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| Tea Workers’ Strike May Hit
Exports |
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The 11-day old indefinite strike by about five lakh
tea garden workers in around 346 tea gardens of the
Darjeeling hill areas and Dooars region of North Bengal
has badly hit tea production and is likely to have
adverse impact on the industry’s export prospects for
the current year.
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| Growth in Specialty Tea Sales Driving $6.8
Billion Tea Market |
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NEW YORK, July 28 /PRNewswire/ -- Green, white and
even red -- if it's a specialty tea, it's a hot item
among U.S. consumers, who are gravitating toward more
"exotic" tea blends and fueling a tea market worth $6.8
billion, according to The U.S. Market for Tea and
Ready-to-Drink Tea, a new report from market research
publisher Packaged Facts, a division of
MarketResearch.com.
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| Viet Nam Registers Trademark for Tea in UK and
US |
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Ha Noi, Aug. 2 (VNA) - Viet Nam has registered
trademark for its tea products in the United Kingdom and
the United States, said Nguyen Van Thu, Vice President
of the Viet Nam Tea Association (Vitas). Vitas also is
registering the trademark under the Madrid Agreement,
according to Thu.
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| Howell's Blue Willow Tea Room offers calming
atmosphere |
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HOWELL - Mary Heikkinen, owner of the Blue Willow Tea
Room in Howell, was raised to appreciate the relaxing
ritual of afternoon tea. As a child, Heikkinen often
attended her British-born grandmother's tea parties,
complete with English gardens, fine china and several
courses of tea, finger sandwiches and desserts.
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| Kao to Launch New Fabric Freshener, Resesh® :
Total Odor Eliminating Effect through Green Tea
Extract |
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Kao Corporation (President and CEO: Motoki Ozaki,
Headquarters: Tokyo, Japan) will launch Resesh®, a new
fabric freshener containing proven odor eliminating
green tea extract, that thoroughly removes odors from
fabrics while eliminating bacteria, nationwide
throughout Japan on August 6, 2005.
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| Global Tea Market to Abide by ISO 3720 as Stocks
Pile |
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KOCHI, JULY 31: The global tea market has agreed to
abide by ISO 3720, a quality parameter that only India
has implemented through its Prevention of Food
Adulteration (PFA) norms, as it is burdened with a heavy
stock of inferior quality material creating a wide
demand-supply gap.
At the recent 16th session of FAO inter- governmental
group conference held in Bali, delegates of the
governments representing tea- producing and consuming
countries felt that by 2014 there would be excess supply
of 92mkg of tea in the global market.
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