Finding and Filling a Gap / The Business of Tea

Reading business plans for upstart tea companies is one of my favorite occupational duties. On an average I encounter this pleasure about 3 times per month. Each time I sit down to read one I’m nearly overcome with a sense of excitement and anticipation. By the time I’m finished reading the mission statement and a few paragraphs of  the general plan… read more...

Popularity: 92% [?]

Defending straight, unflavored, teas in today’s market comes naturally to me. I hold these unadulterated leaves close to my heart and find them filled with endless variations on what seems to be a growing portfolio themes. Straight teas are the base for all tea products and I hold that a working knowledge of these is very helpful when judging flavored teas.

That said, let’s take the positive note on… read more...

Popularity: 100% [?]